Ray Kroc
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Meet Ray Kroc, the man behind McDonald’s Golden Arches and the global fast food restaurant empire that it has become. In this inspiring story, you gain a new insight into how he came to meet the McDonald brothers, who were running a small burger joint. Understand how his experience in business and creative ideas, enabled him to develop a vision that would ultimately pave the way for the whole fast food industry. He also founded the Ronald McDonald House to support children in need and their families. You’ll enjoy getting acquainted with this amazing man. Ray’s success, and the success of the company, is a tribute to his great business skills and his ability to recognise a fantastic opportunity when it arose. A must read, whether you’re an entrepreneur, looking for inspiration in your own career, or you just simply enjoy a good story.
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Daniel JeanRichard
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César Ritz
The term Ritz is often used to describe luxury and wealth. It is also associated with top-quality staff, service and amenities. Meet César Ritz, the man behind the name, whose business acumen and inter-personal skills made his organization a success and placed it in high demand. Born the youngest of 13 children, into a poor family, read how César was able to overcome adversity, to become known as ‘the king of hoteliers’.
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William Lever
In this fascinating title, you get to hear the amazing story behind the global brand Unilever. Enter William Lever, born in Lancashire as the son of the grocer, who started a small soap company, and had a progressive vision for Port Sunlight – all key events in the development of a company that would grow to become one of the largest companies in Britain. He was determined to succeed, not only for himself, but also for those whom he employed. His legacy still exists today in the global company, Unilever.
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Henry Ford
Get an insight into the life of Henry Ford, the man behind one of the biggest car brands in the world. Born on a farm, Henry’s journey took him to Detroit, where he built the first mass-produced vehicles – the Model T, the Model A and the system of ’Fordism’. His talent for invention and machines is inspirational, and combined with his remarkable business sense, saw him enjoy much global success.
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