Ray Kroc
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Meet Ray Kroc, the man behind McDonald’s Golden Arches and the global fast food restaurant empire that it has become. In this inspiring story, you gain a new insight into how he came to meet the McDonald brothers, who were running a small burger joint. Understand how his experience in business and creative ideas, enabled him to develop a vision that would ultimately pave the way for the whole fast food industry. He also founded the Ronald McDonald House to support children in need and their families. You’ll enjoy getting acquainted with this amazing man. Ray’s success, and the success of the company, is a tribute to his great business skills and his ability to recognise a fantastic opportunity when it arose. A must read, whether you’re an entrepreneur, looking for inspiration in your own career, or you just simply enjoy a good story.
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Helena Rubinstein
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Gugliemo Marconi
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William Lever
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